The coastal city of La Serena, with an extraordinary historical and economic importance, is one of the oldest post-Columbian populations of Chile.
The silver, copper and agriculture in the region were so important that the town had its own mint (Casa de la Moneda). Today, La Serena retains its colonial appearance and is threatening the supremacy of Viña del Mar as a leading tourist resort on the coast.
La Serena is a major tourist attraction, especially during the summer, where people become a destination for vacationing more relavancia in the country, mainly for its beaches, architecture, landscaping and cuisine in the latter area is popularly recognized by local production and its derivatives papayas. During the remainder of the activity is focused on being a university study, to be in it the headquarters of the University of La Serena and the headquarters of several private universities
La Serena in Chile is a city and commune, capital of the IV Region of Coquimbo, Chile. It is the second most important tourist destination in the country, and the first growth in visitor numbers and creating new tourism services.
In La Serena you need visit the historic center with a beautiful and well preserved neocolonial architecture characterized by their balconies, small squares and stone churches centuries old, long beaches, and for being one of the cities with the best quality of life in Chile.
Apart from its beautiful beaches, we can also visit museums, numerous villages near La Serena and vineyards in the surrounding area.